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Scotch whiskey contributes £5bn to British economy: SWA By DBR Staff Writer
The Scotch whiskey industry contributes close to £5bn to the UK economy a year, according to the Scotch Whisky Association (SWA).
Alcoholic > Spirits > News
Woodford Reserve launches Rye whiskey By DBR Staff Writer
Woodford Reserve today announces the release of its latest permanent product extension, Woodford Reserve Kentucky Straight Rye Whiskey, which will be available for purchase in select markets throughout the country beginning in February.
Alcoholic > Spirits > News Jose Cuervo Tequila launches limited edition metallic bottles By DBR Staff Writer
Jose Cuervo has launched Jose Cuervo Especial Gold and Silver bottles.
Alcoholic > Spirits > News
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Jim Beam launches new pre-prohibition style rye whiskey
By DBR Staff Writer
Jim Beam, a bourbon brand owned by Beam Suntory, has expanded its product range with the introduction of new Jim Beam Pre-Prohibition Style Rye.
Alcoholic > Spirits > News
Star Industries names new distributor to expand footprint
By DBR Staff Writer
Star Industries, manufacturer of Georgi Vodka, Alexi Vodka, Majorska Vodka, Caribaya Rum, Llord's Cordials & Liqueurs and Donegal Estates Irish Whiskey, has selected Empire Merchants, of Brooklyn and Astoria Queens, as its exclusive distributor in the New York Metropolitan area.
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Top Shelf Brands partners with Big Tent Group
By DBR Staff Writer
Top Shelf Brands has partnered with Big Tent Group, a Louisville-based beverage development company, to promote Besado Tequila as well as entire line of Top Shelf Brands' premium alcoholic beverages.
Alcoholic > Spirits > News
United Spirits secures shareholder approval to produce Diageo-owned brands
By DBR Staff Writer
Diageo-owned Indian alcoholic beverages subsidiary United Spirits has secured minority shareholders' approval to produce and sell Johnnie Walker whisky, Smirnoff vodka and other brands.
Alcoholic > Spirits > News
Balblair launches four new vintage whiskies
By DBR Staff Writer
Highland Single Malt Scotch Whisky distillery, Balblair, has launched four new vintage expressions in the US market this month.
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Blackwater Distillery to begin gin production
By DBR Staff Writer
Irish micro-distillery Blackwater Distillery has opened and is set to begin producing Blackwater No 5 Gin in the near future.
Alcoholic > Spirits > News
Putin calls for vodka price control amid falling rouble value in Russia
By DBR Staff Writer
Russian President Vladimir Putin has ordered his government to control the rising prices of vodka to avoid consumption of spurious, cheaper liquor.
Alcoholic > Spirits > News
Gruppo Campari to divest Limoncetta di Sorrento liqueur business
By DBR Staff Writer
Gruppo Campari has agreed to divest Limoncetta di Sorrento liqueur business to Lucano 1894.
Alcoholic > Spirits > News
Chivas Brothers to triple production at Glenlivet Distillery in Scotland
By DBR Staff Writer
Chivas Brothers, the Scotch whiskey and premium gin unit of France-based Pernod Ricard, is planning to triple production capacity at its Glenlivet Distillery.
Alcoholic > Spirits > News
Belvédère to divest non-strategic operational assets
By DBR Staff Writer
French drinks group Belvédère is planning to divest some of its operational assets as part of its strategy to improve profits after seeing a year of decline.
Alcoholic > Spirits > News
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Buy the latest industry research online today!
The Brazilian Beer, Cider & Pre-mixed Spirits Market: What Consumers Drink and Why? 31 October 2013 Why was the report written? Marketers in the Beer, Cider & Pre-mixed Spirits market face a major challenge. Understanding market size and segmentation is valuable, but the key to effective targeting is knowing just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends. This data report solves these problems by providing survey-based data on consumer trends and consumer groups, and market data that shows the exact size of consumer groups, how much of the Beer, Cider & Pre-mixed Spirits market they account for, and which consumer trends drive their behavior. What is the current market landscape and what is changing? As consumer confidence increases with economic recovery, consumer trends will be directly affected. Since the global financial crisis of 2008–2009 the organized retail market has been characterized by an increase in the amount of discounted and own-brand products. Beer &Ale, Flavoured Alcoholic Beverages, Lager, and Low Alcohol Beer & Lager are not considered essential items and therefore consumption patterns have been negatively affected. As economic and market recovery continues over 2012, consumption patterns will record a positive trend in both the medium and heavy frequency bands and the amount of non-users should decrease. What are the key drivers behind recent market changes? Consumers’ uptake of products and the influence of consumer trends are fundamental causes of change in markets – making knowing what these trends are and the extent of their influence crucial. The survey-based data provided in this report examines over 20 consumer trends that affect the market and examines the share of consumption across 26 consumer groups. This data provides a detailed insight into exactly who the consumer is and just how much impact the latest consumer trends are having. What makes this report unique and essential to read? The data provided is unique in the market as it tracks consumer behavior through to its actual value impact on a product market. This provides readers with a unique data analysis of the market, allowing marketing tactics and strategy to be updated in line with the very latest consumer behaviors. Buy online from $7990