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Spirits

Belvedere Vodka to divest non-strategic operational assets across Europe By DBR Staff Writer
Belvedere Vodka, a brand of Polish rye vodka produced and distributed by LVMH, is planning to divest its non-strategic and operational loss-making assets, in a move to boost profits.
Alcoholic > Spirits > News
Diageo launches new single grain whisky in US By DBR Staff Writer
Diageo has launched HAIG CLUB, its new single grain Scotch whisky in the US.
Alcoholic > Spirits > News Distiller announces cross-integration with Drizly By DBR Staff Writer
Distiller, the world's first free whiskey companion, recommendation and discovery engine, today announced an integration with Drizly, the technology company powering fast, convenient alcohol delivery.
Alcoholic > Spirits > News
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Deep Eddy introduces Lemon vodka
By DBR Staff Writer
Deep Eddy Vodka has expanded its line of vodkas made from real, premium ingredients with the introduction of Lemon, a zesty lemon-infused vodka made with quality, all-natural flavors including real lemon juice and Texas aquifer water.
Alcoholic > Spirits > News
Orphan Barrel Whiskey Distilling expands product range with new bourbon whiskey
By DBR Staff Writer
The Orphan Barrel Whiskey Distilling in the US has expanded its product range with the introduction of Lost Prophet 22-Year-Old Kentucky Straight Bourbon Whiskey.
Alcoholic > Spirits > News
Edrington begins construction on £100m Macallan distillery in Scotland
By DBR Staff Writer
Spirits producer Edrington has commenced construction on the new £100m distillery and visitor center in Moray, Scotland, for its brand The Macallan.
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Luxco acquires 50% stake in Limestone Branch Distillery
By DBR Staff Writer
US-based alcohol producer Luxco has acquired a 50% stake in the Limestone Branch Distillery in Kentucky for an undisclosed amount.
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Absolut Elyx launches Casa Elyx at Art Basel Miami Beach
By DBR Staff Writer
Absolut Elyx - the first single-estate, luxury vodka - will create a private pop-up club, Casa Elyx during Art Basel's Miami Beach show this year.
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Diageo, Sean Combs launches new DELEON Platinum Tequila
By DBR Staff Writer
Diageo and Sean Combs have unveiled a newly-expanded portfolio from the luxury brand, DELEON Tequila, that brings the extraordinary product to a broader group of consumers through new Platinum and Reposado variants, starting at $60 MSRP.
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Beam Suntory begins Jim Beam bourbon bottling in India
By DBR Staff Writer
Beam Suntory has started bottling its Jim Beam bourbon in India, which is said to be the largest consumer of whiskeys.
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Chilgrove Gin to expand product availability to Canada
By DBR Staff Writer
Chilgrove Gin, along with its export partner The British Bottle Company, has signed an export agreement with the government monopoly distribution board Société des Alcools du Québec (SAQ) in Canada.
Alcoholic > Spirits > News
WhistlePig Straight Rye Whiskey introduces limited edition expression
By DBR Staff Writer
WhistlePig Straight Rye Whiskey has introduced The Boss Hog: Spirit of Mortimer, the brand's much-anticipated follow-up to last year's Double Gold Medal winner at the San Francisco World Spirits Competition.
Alcoholic > Spirits > News
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Buy the latest industry research online today!
The Brazilian Beer, Cider & Pre-mixed Spirits Market: What Consumers Drink and Why? 31 October 2013 Why was the report written? Marketers in the Beer, Cider & Pre-mixed Spirits market face a major challenge. Understanding market size and segmentation is valuable, but the key to effective targeting is knowing just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends. This data report solves these problems by providing survey-based data on consumer trends and consumer groups, and market data that shows the exact size of consumer groups, how much of the Beer, Cider & Pre-mixed Spirits market they account for, and which consumer trends drive their behavior. What is the current market landscape and what is changing? As consumer confidence increases with economic recovery, consumer trends will be directly affected. Since the global financial crisis of 2008–2009 the organized retail market has been characterized by an increase in the amount of discounted and own-brand products. Beer &Ale, Flavoured Alcoholic Beverages, Lager, and Low Alcohol Beer & Lager are not considered essential items and therefore consumption patterns have been negatively affected. As economic and market recovery continues over 2012, consumption patterns will record a positive trend in both the medium and heavy frequency bands and the amount of non-users should decrease. What are the key drivers behind recent market changes? Consumers’ uptake of products and the influence of consumer trends are fundamental causes of change in markets – making knowing what these trends are and the extent of their influence crucial. The survey-based data provided in this report examines over 20 consumer trends that affect the market and examines the share of consumption across 26 consumer groups. This data provides a detailed insight into exactly who the consumer is and just how much impact the latest consumer trends are having. What makes this report unique and essential to read? The data provided is unique in the market as it tracks consumer behavior through to its actual value impact on a product market. This provides readers with a unique data analysis of the market, allowing marketing tactics and strategy to be updated in line with the very latest consumer behaviors. Buy online from $7990